Our algorithm used 113k data points to whittle 678 email marketing tools down to 4 with the best performance among small businesses. We may receive a commission if you sign up with a company below.
Who uses it and why?
Exceptional range of features, customer support & integrations.
CRM functionality is okay but not great.
Scalability and API documentation is very good.
Email marketing automation functionality is basic.
Great omni-channel sending options (SMS, push notifications and email)
Expensive compared to similar products
An affordable and simple email marketing tool.
Lacks advanced features and reporting is relatively basic.
What people are saying
SMBs users often highlight ActiveCampaign's high deliverability, quality of reporting & ease of use.
Enterprise users often highlight Elastic Email's deliverability and developer experience.
Enterprise users tend to highlight Customer.io's ease of integrating data and good customer support.
Users tend to highlight Constant Contact's email list management features and streamlined functionality.
In terms of features, I love using ActiveCampaign’s powerful automation builder. More generally, I love the sense of momentum I get from ActiveCampaign and their drive to continue to constantly improve their product.
Elastic Email has probably one of the highest email deliverability rates on the market. Besides this, the pricing is very affordable and scalable, the API is documented and easy to use, and the editor works great too.
Customer.io integrates perfectly into our data / CRM architecture. The flexibility of their API has allowed us to seamlessly update user attributes, create highly targeted workflows, and run experiments.
Constant Contact is my marketing department.
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Your recommended plan
14-day free trial
Free migration
No cancellation fees
Start for free
Free migration
No cancellation fees
14-day free trial
Free migration
No cancellation fees
One month free trial
Free migration
No cancellation fees
A/B Testing
Drag and Drop
Event-based automation
Pre-Designed Templates
Segmentation
ClickFunnels
Google Ads
Google Analytics
Squarespace
Unbounce
WordPress
Zapier
A/B Testing
Drag and Drop
Event-based automation
Pre-Designed Templates
Segmentation
ClickFunnels
Google Ads
Google Analytics
Squarespace
Unbounce
WordPress
Zapier
A/B Testing
Drag and Drop
Event-based automation
Pre-Designed Templates
Segmentation
ClickFunnels
Google Ads
Google Analytics
Squarespace
Unbounce
WordPress
Zapier
A/B Testing
Drag and Drop
Event-based automation
Pre-Designed Templates
Segmentation
ClickFunnels
Google Ads
Google Analytics
Squarespace
Unbounce
WordPress
Zapier
ActiveCampaign has 3 plans starting at $139/mo. This plan is the cheapest based on your list size & requirements.
$139/mo is higher than the average cost of $101/mo for plans that cover 10K contacts. This plan comes with 10000 contacts.
Elastic Email has 2 plans starting at $35/mo. This plan is the cheapest based on your list size & requirements.
$35/mo is lower than the average cost of $101/mo for plans that cover 10K contacts. This plan comes with 10000 contacts.
Customer.io has 1 plan starting at $150/mo. This plan is the cheapest based on your list size & requirements.
$150/mo is higher than the average cost of $101/mo for plans that cover 10K contacts. This plan comes with 10000 contacts.
Constant Contact has 2 plans starting at $80/mo. This plan is the cheapest based on your list size & requirements.
$80/mo is lower than the average cost of $101/mo for plans that cover 10K contacts. This plan comes with 10000 contacts.
Used ActiveCampaign before?
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Used Elastic Email before?
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Used Customer.io before?
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Used Constant Contact before?
Rate your experience
Marcus Taylor is the Founder & CEO of Venture Harbour. Marcus is also an early-stage tech investor & the youngest Patron of The Prince's Trust.